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    Blog Index
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    Winning In Sales: The 7 MUSTS: Succeeding In The Modern Game of Selling


    Achieving consistent and profitable sales remains the biggest challenge for most companies. In this riveting talk, based on Andre’s book, he describes how sales success is predictable when you combine the 7 elements he defines as “MUSTS.”

    There are many factors why sales professionals and entrepreneurs often find themselves in a position where it’s difficult to land new sales. While the economy and competitive conditions is a factor, more often than not, the real reason is that the sales professional has become disconnected from the winning tactics that lead to success. Over time, sales professionals can become complacent and neglect the approaches necessary to succeed. Your sales team will learn:

    Why having a clear sales target is so important, how to set and maintain focus on your target.

    How to craft a value-rich message using words, proven effective in selling situations.

    The power of being proactive and how to stay motivated, so you stay in forward motion.

    Keys to mastering client interaction, winning clients over, and keeping the people factor in mind.

    How to be systematic in your sales planning and in the sequence of your sales activities.

    How to avoid distraction and maintain focus on your most profitable opportunities.

    How to turn “NO” into a progressive next step that moves the sale along.

    Ideal for annual conferences, trade and industry associations, corporations, non-profit organizations, networking groups, and all membership organizations. This program can be customized for your organization. To book André as a speaker for your group, click here:

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